When considering the question of “how to design a blog?”, the answer will vary depending on what you want to achieve from the blog. In this article we’ll go over three blog designs, first, a standard blog design, second, a blog designed for lead capture, and third, a blog designed for monetization.

Standard Blog Design

A standard design is one that is focused on fulfilling the fundamental blog roles, i.e. keeping followers updated on the latest news, events, thoughts and actions of an individual, company or group.

The hardest part of a standard blog design is determining which theme suits your personality best. Once you’ve picked your theme and are starting to add content, then there are some more features you can add. These include items of interest on your sidebar and also user feedback forms below your posts to encourage reader interaction.

Items you should consider adding to your blog sidebar include:

• a list of some of your recent posts
• a list of your blog’s categories
• blogroll (list of other blogs that your readers might find of interest)
• a link to your Twitter, YouTube and/or Facebook profile

All of the above features can be added to your blog easily, and updated automatically, with sidebar widgets and plugins.

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